Tech Specs

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Tech Spec - TV Television


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Ad Specs
File Type
Quicktime (.mov) We DO NOT accept .avi, Windows Media, image sequence files, or MPEG2.
Apple Pro Res 422 (preferred), Apple Pro Res 444, XDCAM HD422, IMX 525
Frame Rates
24, 25, 29.97 and 30
HD Aspect Ratio
1920x1080 (preferred), 1440x1080, 1280x720
SD Aspect Ratio
720x576, 720x486. Pillar boxed when displayed on HD feed
All major formats accepted. Full mix across two channels.

The video file should contain these elements in this order:
1. 20 seconds of color bars and tone.
2. Slate (page of text with the advertiser, commercial title, ISCI/clock number, duration, and product) lasting 5-10 seconds.
3. A few seconds of black between slate and commercial.
4. Commercial duration must be divisible by five seconds to the exact frame (i.e. 30 seconds or 35 seconds but NOT 31 seconds).
5. Ten seconds of black after the commercial.

Audio may be encoded in any major format and should be a full mix across two channels. The final on-air playout will be a full mono mix: both channels identical. The commercial message must be in English unless it is airing on our Spanish language feeds. Portuguese
is acceptable on CNNI Latin America feed for local cable breaks. Audio levels should be: on an analog meter, average -3 VU and peaking at +1 or +2 VU. On a digital meter this would be averaging around -21 dB and peaking at -17 dB.

Electronic transfer is the preferred of receiving commercials.  Please contact Jeff Kubach at for access to a free web application to upload your commercial file(s).